2025
A one-year immersive programme designed for performing artists to build sustainable, scalable careers by integrating artistic excellence with business, branding, and leadership skills.
Access a curated network of artists, industry leaders, and creative collaborators across IIM Mumbai and KKALA.
Experience a unique learning journey across IIM Mumbai and KKALA, combining management education with artistic practice and cultural immersion.
A structured academic programme that brings together:
Management frameworks from the Indian Institute of Management Mumbai
Creative and cultural learning from KKALA
Leadership-focused approach for the arts ecosystem
Peer network of multidisciplinary artists across domains
Direct access to mentors, visiting artists, and industry practitioners
Collaborative projects & lifelong association with IIM Mumbai–KKALA ecosystem
Program Chairperson,
Creative Leadership (Artpreneur) Programme
Faculty Member at IIM Mumbai
Build leadership capabilities using interdisciplinary collaboration and creative problem-solving.
Design and execute original projects that combine artistic expression with social and entrepreneurial intent.
Develop the ability to create, manage, and grow independent artistic careers and ventures.
Deepen skills in music, dance, and theatre to improve stage presence and communication.
Understand finance, marketing, and project management tailored for creative industries.
Learn how to position yourself, communicate effectively, and build a strong public persona.
Live performance-based project
Integration of music, dance, theatre, and management
Case studies, simulations, and real-world applications
Experience across IIM Mumbai and KKALA
Case studies and industry insights
Case studies and industry insights
Simulations and role plays
Simulations and role plays
Creative experimentation
Creative experimentation
Mentorship from faculty and artists
Mentorship from faculty and artists
Performance-based learning
Performance-based learning
For performing artists ready to go further
Musicians, vocalists, and composers
Performing arts graduates
Dancers and choreographers
Emerging creative entrepreneurs
Theatre artists and storytellers
Eligibility: Bachelor’s degree with 50% marks (45% for SC/ST/PwD) from a UGC-recognised institution. No business background required.
Where Art Meets Real-World Impact
Not just education: transformation. The Artrepreneur programme equips performing artists with the business acumen and creative leadership skills to build lasting careers in India's cultural economy.
A strong personal brand and stage presence
A live capstone performance, produced and managed end-to-end
Financial, legal, and marketing skills built for the arts
IIM Mumbai Alumni status and lifelong network access
7th June 2026
9th June 2026
To Be Disclosed
To Be Disclosed
Before Session Starts
June 2026 Under the visionary leadership of Padma Shri Kailash Kher , Kkala is more than just an institution; it's a vibrant ecosystem where art thrives. Inspired by a deep-rooted passion for Indian classical music and a desire to nurture young talent, Kailash Kher founded Kkala with the mission to preserve and promote the rich cultural heritage of India.



IIM Mumbai is one of India’s leading management institutions, known for excellence in operations, analytics, finance, and leadership education. Established in 1963 (formerly NITIE), it consistently ranks among the top B-schools in India and is recognized for its strong industry integration and academic rigor.
Through this programme, IIM Mumbai brings its management expertise into the creative domain, enabling artists to develop structured, scalable careers.